All right, everybody, welcome back to the podcast, George Wright III with your daily dose of inspiration, motivation, and education. And I'm joined today by a guest, someone that's amazing, Amelia Moore. How are you? I am wonderful, George. How are you today? I'm doing great. I got a chance to get to know you a little bit more, and I hope our audience gets a lot as well because we have some great stuff to cover. I want to give them a little bit of an introduction though for you because you've got a lot of credentials, a lot of achievements, a lot of experience. And so I think it's important to have as a backdrop for what we're doing today. So for those of you that don't know Amelia, she's a Presidential Lifetime Achievement Award recipient, author of CEO versus CEO, and really an entertainment industry veteran, record artist, actor, TV host, journalist, but more importantly, recently, CEO, not CEO, CEO of BuzzBuilder BMC Consulting. And so she's a co-founder of several companies, but an advocate for women's empowerment and youth education. So I like to think of, Amelia, I like to think of you as not just a comeback champion, but a powerhouse leader that helps to transform and inspire. So I hope today we can give a little bit more inspiration to individuals that are struggling or ones that are growing and want to take it to the next level. So do me a favor and share with our audience a little bit of your journey that's kind of led you up to where you are today. Sure. So, you know, I'm a conservative liberal woman, you know, I got a lot of old morals. And so I, when I first graduated from Boston College, I decided I wanted to be a model. I came to New York City, didn't really like being a hanger. So I winded up getting married and my ex-husband was a music producer. And, you know, being that supportive wife, because you're supposed to support your husband, I decided to transfer from the fashion world into the music industry. And I winded up becoming a temp at Time Warner. and what was amazing about that is I was holding up the jets on the 30th floor with the big executives and then I landed in the black music department of Atlantic Records and that was the beginning of my journey and um you know it's a cool story about empowerment and I think that that's really you know the root of my whole story it's always helping somebody that winds up reciprocating and helping you so DJ Fumi at the time didn't want to do A&R anymore and I was like yo dude i want to do this so he just up and quit and i became the permanent temp and that was the beginning of my journey and then from there i went to g street records i was a and r director of a and on director of a and r administration which i was learning the business of music and then from there i became gm of rough ride and president of rough rider lifestyles which was the dog food the dogs the producers the record label the clothing line the thug workout the motorcycles which was business model and the rest is history and you know i love my brothers and i learned a lot from them it literally was me and like 300 dudes and so um yeah so you know well and you wore so many hats right like you've worn so many hats from you know executive consultant author tv host what do you think has shaped you the most like which role or which roles shaped you the most uh into the direction you have right now well I think it was a combination to be perfectly honest with you I've been fortunate enough to have some amazing elder women in my life Audrey Smalls Shelly Zalas um oh Faith Hope Consolo that were true pinnacle business women and then on top of that my mom who was just that you know that go-getter that everybody loves the whole world calls her Auntie Penny but then at the same time you know I'm somebody that loves to take on challenges you You know, my mentor told me, get comfortable being uncomfortable because that's where growth begins. And so I never shy away from a challenge if I look at it as an opportunity. Whether I know it or not know it, I'm going to know it. Yeah. And I think that mindset is really what catapulted my career, my success and just my whole story. Well, and you you've built a lot of experience, but there was kind of a shifting point I think you had. And I'm curious what if it was an aha moment or if it was just gradual over time that shifted your approach into leadership and empowerment. Is there a pivot point that happened because you were going from, you know, your own personal story to now empowering and leading others? What made that happen? Well, you know, in the journey of my life, I actually winded up. You know, going through a very difficult time. I was losing my father to cancer. My marriage was falling apart. The music industry was really changing to the point where it wasn't really fun. And I left it. But while I left it, I'm listening to young ladies and women in business talk about these different things that they were dealing with because, like we said before, the whole definition of a woman started getting challenged. And so women were dealing with more things. And I'm sitting there like, oh my God, wait a minute. No, that's not the way you do it. No, wait a minute, hold up. No, you got it wrong. And so I decided to write CEO versus CEO. But prior to that, a shout out to Saida Garrett. In 1996, we wrote a book, 96 Ways to Transform Your Business Today. And it was all executive women. And when we were talking about all these amazing founders, I was like, you know what? They're not CEOs, they're CEOs. because as soon as you walk into a room as a woman in business, the first thing men see is that you're a woman. Taking on that title, she, oh, you say you're a boss. And with that low tone, because that's what it is. And so, you know, consequently, that just catapulted into what I'm doing today. Just letting women understand that it is about positioning tone and a whole bunch of other things that catapults your career as a woman in business. Yeah, so we had this discussion the other day, and so I thought it was pretty unique and pretty powerful. Before we jump into maybe some of the teachings and things you do with that, define for me, just more specifically for people listening, what is a CEO? What is the core components that make up that title? Well, I mean, a CEO is a woman that knows herself, goes for what she knows, understands the responsibility of leadership and and and incorporates the nurturing side of us as being women within the business practices so that it's not a deficit. It's actually an asset. And when you become an asset, they look at something else instead of they look at your assets instead of something else. Yeah, yeah, yeah, yeah, yeah. Well, it's so true, though. You said, you know, most women, when they walk in to the room, they're seen as a woman, right? And you want to be seen as not just a CEO, but both, right? So what do you think is some of the most common problems that most women are facing right now today that you address? Like, what are some of those main things that they struggle with? not just the recommendations we'll get into of like what to do and how to move forward and how to roll with that, but what are the things that they're challenged with in business specifically? Well, I think there's a plethora, but the main things is first being heard. You know, a lot of times you make a suggestion in a meeting, everybody's yeah, yeah, yeah, yeah. And then another guy two minutes later says the same thing and everybody's like, oh, that's a great idea. I was like, I'm just going to say it. Yeah. The second thing is understanding how to position yourself so that you are seen. You know, a lot of women as nurturers, we tend to take the back role, but that's not really the positioning that you should be doing. You know, I'm like, if you're the best and nobody knows, what are you? So you have to be known. And I think the third thing is understanding how to not only play your position, but look at the next position. Men are very good at that. They always are thinking about what's next. But we as women tend to kind of get comfortable in where we are instead of challenging ourselves to say what is next. And so I think if you put those three things together, you've kind of got your business model of what you need to do, what you're not doing and how you can continue to succeed. Yeah, yeah. I think that's so true. And you know while everyone different it does come back to that idea And I love how you put the Shigio title because it sort of an identity that you accept and become in order to have the responsibility of your own life and moving forward So you put together this. You've got a lot of different stuff you've been doing over the last a while, in addition to building your own authority. But you've got this masterclass as well from She to She-Yo. Tell me about that just so I get a feel for what that involves. So, again, you know, I understand that we as women are nurturers and that's a beautiful thing. That's the asset that we have that men don't necessarily get nurtured the same way. Right. So it's understanding that because you are a female, the she, it doesn't prohibit you from being the boss, the CEO. So what is that process? What are those necessary steps? What is the mindset shift that you have to take so that in your giving spirit, you're not taking advantage of? There are a lot of women that are. So it's understanding how you're being described, understanding that your reputation reps you, understanding, you know, I have this one term about, you know, there's time and place and a lot of women go into business and they do manhunting for their husband, but that's not the time nor the place to do that if you want a career. So it's different things like that, that you really must understand perspective. Yeah. Well, you give a lot of strategies and I think there's a lot of strategies and tactics on how to be effective and move forward. But do you find that there's a lot of mindset shift that has to happen as well? I mean, what do you, is that a Is that a struggle that a lot of women have that you feel like you've been able to sort of get inside the perspective and help with? Because I think like anything else, how you see the world and your perspective is all your mindset is going to become your reality. Do you find that that's the case with a lot of the women that you're working with? Absolutely. One of the major things that I love to tell women, you know, women tend to look at everything. You know, I always do this one part of my masterclass. when a guy walks into the room, he sees the computer, the phone, and the desk. That's it. You know, when a woman walks into the room, she sees the carpet, the chair, the light fixtures, the windows, everything, right? So because you have this omnipresent perspective, learn how to curtail it or box it in so that you are, in fact, focused. Sometimes we as women focus on details that don't really matter. And so it blocks or confuses the conversation or the direction. So that's one of the first things. The second thing is understanding that as a woman, you have an additional challenge, you know, and it's okay. You know, once you accept it, you can grow from it. So I love to say anything after, but is BS. Stop that. You know, because most of the time when you say something, you're identifying what the problem is, and then you kind to excuse it. And we tend to be in that denial type of state so that we can adjust to the circumstance, remove that. And then you're really looking at the truth. Yeah. I love that. It's one of the reasons why with our daily mastermind podcast and, and, uh, in community, I put together the prosperity pillars poster, which is I create my life. I take personal responsibility because at the end of the day, it doesn't matter who's right, who's wrong, what situation is there or not. If you want to make progress, you just have to take the bull by the horns and make it happen. And so I think it is good to not only identify, you know, the most important things, but to create that layer of focus. And I think you're right. It's driven by your perspective and reminding yourself that there are certain things that are going to move the needle and certain things that aren't. And you've got to be focused on those. And I love that you put that. That's so poignant. And one of the other things that I love to tell women is stop saying, trying, you're working on something because do is get things done. And when you, more you remove, train, try and lose the window of not succeeding. But when you're working on something, you're actually focusing on what needs to get done. I love that. I think it's, it's a, it's a philosophy and a filter in life that people have to learn. They keep pushing for success or validation and they don't realize that the failure and the trying is the path. It is the gateway. It's like Les Brown, who I've had speak for me many, many times over the years. He's getting a little older now, but he's still like the OG as far as I'm concerned with personal development. He would always say, you got to fail faster. Failure is the gateway to success. The idea behind it is that when you stop worrying about getting the win and you start accepting, enjoying the trying and enjoying the path and the failure, the rest will just come automatically. And it's hard to accept that, you know, especially if maybe you're a, you know, I obviously can't speak for that perspective, but a woman that's trying to get things done, you want to get validation. You want to get recognition. You also want to move forward with your career. It's hard to be okay with just failing and trying, but it literally is the path that's going to get you there. Right? Yes, exactly. But the reason why I say work is because you got to put in the work. And when you put in the work, you're actually looking more at what you're doing as opposed to what you're attempting to do. And is that mind shift, that mindset mind shift. Because when you're trying to do something, it's like, oh, well, I tried to do this, but I'm working on this whole different attitude. yeah if it's not working you're really looking at why it's not working but if you're trying hey okay i tried and it didn't work yeah that right there is just this whole energy shift and we as women we kind of thrive on yeah it's it's it's using the emotional side of us to our advantage Oh, that's good. I really like that because I think a lot of times, at least, I mean, I've had these conversations with my girl and I'll tell you, she's more emotional than I am. I'm much more logical, but emotions in my mind can be a superpower if you use them the right way. And so when you said that, I think that's huge. I think you can't look at it as a weakness. You have to look at it as a superpower if you direct it. If not, it can be a weakness. Emotional intelligence is really important right right and and and the lineation of that is to stay factual see sometimes when you get emotional you start compiling that omni vision right and you start putting stuff in the gumbo that really doesn't add to the recipe so if you stay factual within that emotion you start realizing oh no i gotta throw that out because that's really just me that's not the fact the fact is he said this that the third and he meant this that the third so let me just attack it from this that the third yeah yeah no i agree oh you know he's getting at me and now i have to fortify who i am and no no no no no no no stay to the fair well i think you you uh a good way to maybe give as an example for that we talked the other day maybe you wanted to share with our audience, the four E's and how to kind of work with the four E's or the four, I guess you would call them types of men that might be in a professional career working alongside you. It gives, you've got some great, you know, sort of insights on how to recognize and navigate that. Do you want to cover those? I certainly do. And I want to do the preface for all my men that may be listening to this. This is not an attack on you. Men and women are nurtured differently. And because I was with Rough Rider and I had the opportunity to work with so many different types of men, I started realizing that our brothers actually put us in a box, not because they want to categorize us, but to understand how to deal with us. You know, so if she's an emotional kid, you know, person, they tend to go easy on the verbiage. If she's a overdriven, they tend to limit how much they want to give us so that she stays focused. So what I did is reverse that. so the four e's are very simple the first one is the emperor the emperor is the gentleman that really takes you underneath the wing and wants to see you fly he's your big brother right but be careful of the false emperor the false emperor is the dude that really is not too comfortable with you being in the room sees you as a challenge and so acts like your friend just to find your weakness to give it to the rest of the men and the way you can differentiate the two is a real emperor will say Amelia come into this room and just listen I just want you to know what going on A false emperor will say Amelia I need you in this meeting doesn prep you on the details knows your perspective and puts you in a room that when you speak your perspective because you don't know the tone of the room you might be damaging your reputation because you're going against what the norm is it's the setup got it so you got to be very mindful of the second one is the enforcer and i love him that's the real big brother the good enforcer is the man that looks at you from a men's perspective and says, listen, shorty, you need to get X, Y, Z, L, and L, P in pocket because this is making the men go cuckoo, right? Yeah. But the false enforcer is the gentleman that doesn't like taking orders from a woman. And so he comes to you with all these things that you need to do. That is a problem because if you don't G check them, you are now micromanaging your male team as opposed to macromanaging. so the resolve is you tell him don't worry about what i need to do i need you to do that that the thought and you give him more jobs than what he already is assigned to do which obviously is much easier to do if you recognize the personality you're working with right so that's the enforcer yeah yes exactly and that's the one you already know you know when somebody gives you critique especially my brothers you can differentiate the ones that are just giving you stuff to do because it's nitpicking versus the ones that have really critically and analytically looked at your procedure and your process and said, listen, this might go smoother. Your objective is for it to be smoother, not just an algorithm of tasks. The third one my brothers laugh at all the time, but my women really need to understand this and recognize you. That's the egghead. The egghead is the dude that just doesn't want females in the room. He doesn't like you, will never like you, but you have to deal with that you know so the best way and this is specifically to my project managers because I see it happen so many times you know as women sometimes we'll make an idea and they'll just say the men in the room will say I don't like it and they just move on whereas and that's usually the eggheads that do that so you as a a CEO must manage that potential discord by saying, listen, Paul, I know you're not going to like it. He's the egghead. But give me five minutes to get everybody on the same page and then I'll give you the floor. What that does is no longer can he just say, I don't like it. He now has to quantify his disdain. But on top of that, it also gives you the opportunity to get control of the worm again. And if he does like it, you now have another feather in your hat looking like the genius that you are and exactly the asset to the team. Yeah, and something interesting to note is all of these examples you're giving are just ways that you can empower yourself, regardless of your environment, to be the CEO, CEO of your life. Exactly. And, you know, oddly enough, a lot of feedback that I got from women and men was like, yo, we could actually apply this in my personal life. For sure. The last of the four E's is the most important. And these are the guys that I love the most. Women CEOs. this is your pillar this is your everyday bro your everyday brother comes into work does his job never causes a problem never complains just does what he needs to do and goes home but if he complains about you your problem that was this small now becomes this ball this big and that nasty b word starts getting associated with you of which i have a redefinition And I'll tell you that later. Yeah. Word. But so every day and I, ladies, I do lean this every day. You got to say, Hey, Michael, how are you today? You know what I mean? Listen, you know, I know Amelia, if I ever have a problem with you, I come to you first. Because then the never, the complete never gets magnet magnified. It stays personal, quiet and resolved. Just that, just that easy. Yeah. Yeah. Well, it's interesting to note that these four different types of men that you would be working with are also a perspective you have to take. And so I'm curious your thoughts on whether you are a coworker identifying ways to work with these and whether or not you are a leader. And probably the same strategies and tactics, I'm sure, work together, but are they different? Because if you're a coworker with these versus a leader, do you adjust your tactics? You know, the odd thing is it doesn't matter whether you're a leader or a leader. That's what I thought. These personality traits exist. And the sooner you can identify them and then mitigate the damage that it applies to your reputation, because your rep reps you, the less that they can say, the better you are. Yeah. So if you know how to mitigate that and by understanding the personality, you work better with them. You know, it's really understanding the differences to actually focus on the similarities and strengthen the corporate DNA within the team. Yeah, it's, you know, you and I had this conversation yesterday where you've now had this experience and you've been able to sort of craft the narrative and the structure around this, these strategies and tactics you can use to truly be the CEO. But I want to kind of regress just a little bit because you had made some comments yesterday to me about the fact that, you know, you were not always this way. Hence now, and it's interesting to note to our audience, Amelia's name in her Zoom links and things like this is Amelia is Moore. Her name is Amelia Moore. But it's because you have truly taken on this identity yourself, but you were not always that way. In other words, a lot of people might look at you and say, you're the authority in this field. it would be hard to be like you, but that was not always the case, right? Can you kind of talk to that for a second? No, I'm someone that always tries to figure things out. You know what I mean? So what happened was, is I was a very giving person, a very nurturing person. And unfortunately, I was making people millions of dollars, but I wasn't concentrating on me. And we as women tend to do that all the time. You know, as nurturers, again, we tend to make sure that everybody's right. And then after everybody's right, we make sure that we're right. But sometimes there's nothing left over for you to be right. You're hurting yourself completely. So the order, you know, I'm a very spiritual person. So the order I have learned is God, you and everyone else until you have children. Then it's God, your children, you and everyone else. But when you get, when they're grown, it goes back to God, you and everyone else. And always challenge yourself to make sure that you're at peace with you. So I always tell people, find your passion. Because when you find your passion, you'll find your peace because you're doing what you love and you love what you're doing. So how could you be mad? And the other aspect of that, and that's where the CEO versus CEO masterclass comes into. I have learned how to take that passion and turn it into profit. You know what I mean? By looking at business models and how to structure business models so that you're actually making money while you're doing what you love and loving what you're doing. Yeah, it's a progress. It's a path. But I wanted to bring that point up because I think, you know, you can get digging deep into the strategies and tactics and follow your passion and even find the path to monetize it. but you have to look inside first, right? It's that whole idea of your inner game creates your outer game, your outer world. And I think that that's something that, you know, is important for people to acknowledge and become aware of for them to bust through any kind of obstacles and barriers that they have in business or life, right? Oh, I totally agree. And, you know, here is the other advice that I give a lot of women, even men, you know, we tend to be fearful of things. You know what I mean? it's the fear of missing out the fear of not being able to accomplish the fear of what happens when you are successful i have redefined fear to face everything and rise i love that whatever those um uncomfortabilities are address them and then you know conquer them and then you'll rise you know and i think i really did that within myself there were a lot of things that were character traits that I really had to change. You know, I was a tough cookie. You know, I was definitely that B word. And I've redefined that as beautiful, intelligent, talented, corporate hustler. You don't have to be a force. You just have to be a beautiful, intelligent, talented, corporate hustler. Because the hustle always exists in business. It does. That a great way to put it all together and redefine like anything else You can redefine anything you want in life I curious if you had or have now maybe they changed daily habits or disciplines that you do to keep you focused keep you in check keep empowering yourself. Because I always like daily rituals to find out from successful people like yourself. What are some daily habits and disciplines or rituals that you have? It's funny. That's a great question because I never had one. And now because I'm really focusing and being more disciplined and obedient to what my calling is. I now have rituals. So I mentioned earlier I'm a spiritual person. So every morning I say a prayer, I ask for God to lead my steps. It's odd because usually some ideas come into my head like boom, boom, boom. The second thing I do is I review my to-do list. Every day I do a to-do list first thing in the morning, but I review yesterday's to-do list to make sure that I'm prioritizing the things that needed to be completed and review the things that have been completed so that I can do the next steps, but also analyze the things that were not completed as to why. And sometimes you'll find it's time management. Sometimes you'll find it's the attitude. Sometimes you'll find it's something you put on the list, but you really don't need to do because you haven't done it another way. So that's a very good discipline that I'm finding is extremely effective. And then the last thing that I do is I always review my calendar. Because I'm now venturing into becoming an artist and a public figure, I get approached with events and opportunities a lot more than usual. And I sometimes miss them. So I was like, all right, I need some kind of business model strategy so that I'm not remiss. And if I can't make it, then I'm letting people know ahead of time that I can or cannot make it. This way, that line of respect and communication that actually fosters strong relationships is manifested. Yeah, it's interesting. I also co-host the Franklin Planner podcast, and it's very much centered around, you know, mission and purpose focus, but also first things first. And it's, you know, a lot of these topics we talk about where we talk about empowering yourself and following your passion really don't go very far unless you prioritize yourself first. So I wanted to ask that question and you answered it like most very successful people is that you start your day with you. You focus, you tune in, you create the like litmus test for the day, what's important to you, then you go. And it's interesting how many hustlers I see out there that just wake up and start jumping into emails and productivity and which honestly is for everyone else. You forget to take care of you first. And so I love hearing that you do that because if your priorities are really, you know, God, then you and then everyone else, you have to start with you. And you also said you didn't have rituals. And I think that that is a common denominator for very successful people is that we're not, none of us are perfect. And if we don't have some boundaries and structure, we get off track very easily. This is a very, you know, distracting world we live in. And so I love that. Like me, I have that, you know, hour in the morning where it's, you know, prayer and meditation and focus and then get your priorities straight. So I love that you said that. And I'm sure they adjust over time, right? You've kind of adjusted your things. Yeah. And that's the other thing I talk about in my masterclass. Allow yourself the freedom to do that. Because sometimes we get in the monotony of life and then we get bored with life. So allow yourself to say, okay, today I'm not going to do that because I'm all good and I just don't feel like doing that. That's okay. Yeah. That's okay. Don't make it a habit. Don't make it a habit because then you're counterproductive. Yeah. Focus should always be on productivity for yourself first to find your peace because you can't do anything. It's that life-saving trick. You can't, if you can't save you, you can't save nobody else. Right. You got to be good. So true. You're good. You can then help somebody else because you have the strength, the mental capacity and everything else you need to extend yourself. Yeah, that is such a great piece of advice. Well, I know we're kind of out of time, but is there any specific, I know we could go forever, right? Is there any like maybe advice or tips or something you would give? I'm going to be more specific and say individuals that might be saying, look, I want to get started taking more control of my life, I want to, or at least directing my life and more responsibility. Where do I start? What do I do? Like, what kind of advice would you give someone that's in that position? Sure. It's an old thing my father would say all the time. Do you. Learn you. Know you. Do you. And, and, here's the pinnacle part, because words have power. If someone else is doing them and it starts affecting you, then it's a conversation. make sure that you're speaking on what's not working for you as well as what is working for you because you should be surprised when you have that conversation how you can find resolve on both sides of the fence you know and you listen with an open mind we tend and this goes to all my women sometimes we form a conclusion before we get all the details and it clouds our perspective so leave an open mind and that was something i really had to work hard on yeah i really had to work on it yeah so empowering you know because sometimes somebody could say something and it triggers you and you don't hear anything else but if you just listen some more sometimes that reason comes through and then you say oh that's what they mean that's not what they said but this is what they will because they have you took the time to allow them to explain themselves so ladies do that please do that yeah and do you that's do you is great advice you're given permission you can do you that's that's great so how can you know and one last thing you know that when you look at other people that doesn't mean that you can't do that i see so many people say oh well that's you that's not me. No, that can be you if you so choose to do. Yes. Yeah. You know, you can, it's never too late to start creating the life and being the person you want to be, but you just have to take steps. You just got to move forward. I love that. So where can they find you? Where, where's the easiest or best place for people that are listening to this to connect with you? So my brand is Amelia is more. My name was not popular, but it's now super popular. And so Amelia is more, there's only one and it's all one word because i'm more than what you bargained for so it's a-m-e-l-i-a-i-s-m-o-r plan and you just google that guys it's all my social media it's everything you want to find you'll see interviews you'll see articles you'll see everything and you know you can go to www.sheeo.com to find out about my book and just, you know, read through it. It really, there's a lot of good, solid information, both for men and women, because sometimes guys don't realize what they do. This is a book that kind of gives you a female's perspective. Well, and if you're a leader and you're a manager or you're a, you know, you're a guy and you're, you're running your business, you've got to, you've got to understand and be productive and, and really, you know, no perspective. And that's a great way to do it. I can put those in the show notes as well. So Amelia, I appreciate you so much. You are amazing. This has been a great joy. You are fantastic. And, you know, I have to, I just have to give a quick testimony. You know, what you guys are doing has helped me tremendously, not only from a visibility standpoint, but understanding who I am and how do I continue that brand. And so I cannot thank you enough, Valiant CEO, Authority Media, everything you do. Yeah. Well, thank you. Thank you. Yeah, we love it. And it gives us the opportunity to really get in front of some powerhouses like yourself. So listen, guys, I appreciate you all being here. I want to know what you're up to. So hit me up on the Daily Mastermind or at Authority Media Network on our social channels. Let us know what you're doing. Let us know what you're struggling with and what you're winning at. And regardless, we will respond. We look forward to getting some feedback from you. So once again, check out the show notes. You'll be able to connect with Amelia. And this is George Wright III and Amelia Moore. Have an amazing day.
