George Wright III, host of The Daily Mastermind, has spent decades learning one of the hardest lessons in personal development: chasing success and happiness doesn't work. In this episode, he shares the evolution of his own thinking and the practical framework he now uses to build a genuinely fulfilling life.
The Three Phases of Chasing What You Want
For the first third of his life, George chased money. He started school at four, got married young, had twins, and hustled hard. He made good money. He got the house, the cars, the recognition. And it still didn't deliver the fulfillment he was looking for.
So he shifted. Instead of chasing money, he chased happiness and balance. He traveled, spent on experiences, made far north of six figures, and tried to build a lifestyle that felt good. But even then, the benchmark kept moving. Fulfillment stayed one step ahead.
It took a divorce, business setbacks, and some honest self-examination to bring him to a third way of living: one built not on chasing or engineering outcomes, but on attracting them through how you show up in the present.
Choose Happiness First, and Success Follows
George's first lesson is direct: choose happiness as your priority, because the money will follow. The reverse isn't true. Choose money, and happiness does not necessarily follow.
This isn't wishful thinking. It's a sequencing decision. When you orient your day, your choices, and your energy around what genuinely fulfills you, you perform differently, attract different opportunities, and build a life that sustains you rather than drains you.
You can't chase money and you can't chase success and achieve fulfillment.
How Happiness Works as a State of Mind
The second lesson is about the nature of happiness itself. George makes the case that happiness is not something you go and get. It's something you create, in the present moment, from within.
He points to a simple practice Tony Robbins uses often: recall one of your best memories. Close your eyes. Put yourself back in it completely. You will feel the happiness rise. That is not nostalgia; it is proof that you can generate the state at any time.
Happiness is a state of mind. It is a state of being in the present. It's not a past or future deal. It's a present deal.
You cannot look for happiness in the future. You have to create it now. That distinction changes everything about how you structure your days.
Why You Have to Fall in Love with the Process
Lesson three is the one George had heard from Gary Vee and others, but had to understand on a deeper level. It is not enough to tolerate the process so you can reach the result. You have to actually love the process itself.
If the only thing that truly exists is right now, then enjoying the now only as a means to a future outcome is still living in the future. The shift is to find something: a job, a skill, a hobby, personal development, and genuinely fall in love with doing it. Not because of where it leads. Because of what it is.
When you love the process, you do it more, you do it better, and you attract more success without forcing it. The doing becomes the reward.
Getting Grounded in the Present Moment
All three lessons converge on a single practice: being fully present in whatever you are doing right now. George admits this is the one he struggles with most, and the one he has made the most progress on.
Whether it is a phone call, a morning coffee, a task on your to-do list, or a conversation with someone you care about: when you are not actually in the moment, you are not enjoying it. You are not building the state. You are not loving the process. You are somewhere else.
Presence is not passive. It means you act, execute, and engage with full attention on what is in front of you. That is where happiness actually lives.
The Lifeline Exercise: How Much Runway Do You Have?
One tool George shares that can help you see your path more clearly is the lifeline exercise, which a mentor walked him through. You take a sheet of paper and write the year you were born down the left side, then every year after, all the way to 80 or 90. You mark where you are now.
Most people, when they are in a rough stretch, feel like time is running out. The lifeline exercise forces you to see how much runway you actually have. That perspective shift matters. If you have 20, 30, or 40 years ahead of you, the question is not how to recover; it is how to build.
Action Steps
- Make a conscious decision today to prioritize happiness over money or achievement. The money will follow.
- Use the memory recall technique: close your eyes, relive your happiest memory in full detail, and let yourself feel that state right now.
- Identify one area of your life where you can fall in love with the process, not the outcome. Commit to it this week.
- Practice single-focus presence: pick one activity today and give it your full, undivided attention from start to finish.
- Do the lifeline exercise. Write out your years from birth to 90, mark where you are, and write what you want the rest to look like.
Whatever setbacks have brought you to this point, they are not the end of the story. George reminds us that your setback is a setup for a comeback. You have more runway than you think, and it is never too late to start living the life you were meant to live.

