7 Steps to Growing Your Business and Active Income

All right, welcome back to The Daily Mastermind, George Wright III with your daily dose of inspiration, motivation, and education. Today, we're going to talk about your business or your income. Maybe you're not a business owner. Maybe you've got a side hustle. Maybe you've got just a desire to create more income or active income. We're talking active income in your life. The bottom line is this, it's never too late to start doing that, but you've got to do the mental discipline, consistency, support, and activities you need to. It's going to take some work. So this week we're talking about a full 12-week transformation we're going to be starting in July. We're going to be talking about evolving your life. We're going to be talking about ways that you can evolve your mind, body, money, business, and lifestyle. I've had 20 years of working with mentors and contacts connections experts in areas especially in business and I want to share some of those things with you today and we're going to be talking about your business or your active income. Now here's the thing I want to just have a more off-the-cuff conversation with you today and I want to ask you this are you getting the results that you want in your life when it comes to your income in your business. Because if you're not, I want to ask you why not? Why not? Why aren't you getting the results that you want? And maybe you don't know the answer, but it could be that you're lacking clarity on what you want to try to create. It could be that you're lacking focus. You're not focused on the right activities. Maybe you feel, and this is a little overused lately, but maybe you feel like you're not purpose-driven? Because having passion and purpose in business, it definitely makes a difference in your productivity. So I think it's important to have passion and purpose as well. But are you getting the results? And if you're not getting the results, why not? Are you just drifting? Because if you're not getting the results and you're not doing something about it, you've got to get a plan. You got to get a plan. But here's the challenge that we all face, right? Who taught you about business and earning and increasing your active income? Did you have a mentor? Did you grow up with someone in your life that helps you to recognize how to develop your talents, how to go to the next level, how to level up, how to learn and grow? Because if you didn't, then chances are you're not investing in your skill sets. You're not investing in yourself and what I mean by that is what are you doing right now to invest in yourself invest in your skills because if you want to crush your goals you've got to grow and that's why we're talking about this on the mastermind today now I want to do something a little bit different because business is a big broad category and it involves so many different things and a majority of you have some type of side hustle or you've got a business or you're a CEO or a C-level executive. And so what I like to do for you today is I want to outline for you a path that I developed over the last 20 years And it a path that I used when I been in a position with a company It's a path I've used when I've grown companies of my own or built from the ground up or even at a high level executing to the next level. And it's called the seven steps, basically, seven step revenue mastery program. because all businesses, the sole goal of a business besides impact is to have revenue. It's to drive revenue. So you can apply these principles to your income, your active income, or the revenue of your company. And it's seven steps. It's actually seven Ms, the seven different things that start with the letter M. But I want to go through these, and we're going to go through them relatively quickly today because we don't take a lot of time on our daily episodes. but we have a full program that I've not marketed. It's not something that you can purchase but it's a full program that we're going to be rolling out over the next 12 weeks. So I want to do this for two reasons. I want to give you this path so that you can identify the areas that you may be falling short or areas that you are not progressing in because this is going to be covering everything from sales and marketing to strategy and you need to understand that if you want to truly create your life and build and grow your active income, these are all areas that you need to develop in. All areas of business in income, strategy, and whatnot. So I'm going to go through these seven areas and I want you to just maybe make a couple of notes, but really identify the areas that you want the most help in and then reach out. We're going to go through these over the next 12 weeks though and so I think you'll be really excited about it. The first area that I start with when it comes to income, business, revenue, or anything is mindset. Mindset is the first step. You've got to learn to develop clarity, focus, and discipline in order to create more revenue and more income. That is the starting place. Now, we've talked a lot about it, but what I want you to do is I want you to think about if you're clear, focused, and disciplined on the activities that it's going to take to grow your income, your job, or your business. Your mindset is really the key. That's clarity, focus, and discipline. The second step is mapping. Mapping is a strategy. You've got to learn to clearly define and create three things. Your vision, your mission, and your roadmap to success. You've got to start with a clear vision of where you want to go in the future, and then you have to have that bit of purpose and mission driven inside of it to be able to give you the purpose and passion you need and then clearly put together a roadmap to achieve your success. And this is the mapping or strategy step. So once you have your mindset, you get into mapping and you can create that vision, mission, and roadmap to achieve the success. Now the third area, this is the part that I love the most This is marketing Marketing is where you need to clearly identify target and attract leads to grow your business and your brand So marketing is something you can use in every aspect of life I have people that are in customer service. I have people that are in nonprofits. But learning to market, learning to sell without physical presence, learning to identify target markets, attract leads, persuade, that is marketing. and marketing is something that you've got to absolutely do to grow any business. You've got to have leads. You've got to have customers, right? So you go from your mindset to your mapping and your marketing. And then the fourth step is monetizing. This is sales. This is sales. And in this step, and I don't know whether or not you feel like you're a salesperson or not, but most high achievers recognize the need for sales and communication. But in this step, you've got to learn to build, develop, and optimize your sales processes. Sometimes this means developing your own skills. Sometimes this means hiring, recruiting, and training sales representatives. Sometimes it means just optimizing the sales process. How much conversion do you have? How much are you penetrating the leads or clients or objectives? Are you prospecting? Are you monetizing? This is that step of monetizing, and it's really the most critical step in the sense of revenue, because monetizing means you're going to create revenue. Now, there's a fifth step that I've really learned over time and it's called the momentum step. And what this is, this is really increasing or optimizing your sales process. What you do is you learn to apply proven strategies and tactics to grow and scale your business. See, what happens is maybe you're creating some leads. Maybe you have a plan, you're creating some leads and you're selling and creating revenue. Most people feel like they need to go out and get more leads or get more conversion on their leads. Sometimes it's just a matter of adding momentum strategies. These are proven strategies like database campaigns, increasing your lifetime value of your clients, cross-selling, upselling, partnering, JVs with other companies. There's so many ways to scale and grow your business, and that's where you can create momentum in that step, that fifth step in the process. Once you do that, you've got your mindset, the mapping and strategy down, you're creating leads with marketing, you're monetizing it, and you're applying proven strategies to grow your business, then it takes you to the sixth step in business and income that I feel most people just skip right over, and that's mastery. That's learning to get the right people, the right resources, building leadership, building levels within your business with technology or tools to scale your company to scale your income. I have individuals that are in high paid C-level positions that they learn to leverage powerful resources like AI or VAs in the Philippines, whatever it is, so that you can truly master your strengths and compensate for your weaknesses. That's the mastery level. And then the final one and this is one that we built a foundation on yesterday is money You got to learn to apply advanced strategies to grow and protect the wealth you creating because you could be doing all of this in your business to grow it and scale it. You could be doing all these things to create income, but if you're not building it with the right structures, you're paying far too much in taxes, you have possible liabilities, and your wealth, you could spend a lifetime accumulating it and you could lose it in just a little bit of time. So creating money. So these are the seven steps that over time I feel like you need to sit down and look at it. Am I maximizing and do I have clarity in my mindset? Do I have a strategy and a mission and a purpose and a roadmap? Do I have good identified targets of customers and leads? Am I monetizing? Am I applying growth strategies and momentum? Do I have mastery in areas of my company? And am I truly building a foundation of wealth? Those are the seven steps. Now, I want to give you two tips here before I let you go. And we're going to be covering these seven steps in detail over the next 12 weeks. But the first tip is, if you did nothing else, surround yourself with people that are producers. Because you're the average of the five people you hang out with. So surround yourself with leaders and producers. And the second tip I have for you is, don't wait. Say yes and then figure it out. In business, it's a matter of being decisive and making decisions and then figuring out along the way. Remember, to grow your business, it's going to go into uncharted territory. You're not going to have all the answers. So just say yes and then figure it out. Those are the things that I'd like to suggest for you in your business or your income. Find the areas that you can build with. I hope you've learned something today or at a minimum, I hope I've inspired you to evolve what you're doing in all aspects of your active income and business. If you'd like to get some more support, community mentoring, I don't personally take on mentoring clients anymore. I shouldn't say that. Occasionally I do. Once in a while I do. But starting in July, we're going to be going through a group mentoring program for 12 weeks. I'm going to be guiding you over the 12 weeks on our podcast and taking you through the mind, body, money, business, and lifestyle that you need. So go to jointheevolution.com. You can also go to the Daily Mastermind or DailyMastermind.com website, but go to JoinTheEvolution.com and opt into our email list so you can get weekly updates. You can get notifications of what the episodes are, the interviews that we're doing. You'll also get a free copy of our Prosperity Pillars poster with the 12 Prosperity Pillars that you can use every day. But that's my special gift to you. It doesn't cost you anything. I'll even send it out to you and cover the cost of the mailing. We just have until those supplies last, right? That's my message for today. Have an amazing day. I hope you have a lot of things going on and I hope I can help you. Please share the show with somebody that you know might benefit from being around like-minded community. And I look forward to talking with you more tomorrow. We'll talk about some lifestyle. I look forward to then. Have a great day. Thank you.